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Material Sustainability

16. Jun. 2009

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Material Sustainability Rating: 4.5/5 (60 votes cast)

Don't see the video above? Click here for part one and here for part two.

Everybody is talking about green, ecological, sustainable design; but what does that really mean? Join our hostess, Jennifer Castoldi, as she looks at material ‘sustainability’ via natural fibers, synthetics, and an intriguing visit to the material library at matériO. Flax, which is where linen originates, is a plant that is 100% usable; polyester utilizes little water in production compared to cotton; your next haircut could lay the foundation of your next mattress; and your almond snack remains could become a countertop. The most important lesson to learn here is that responsible design is not only about the products, but about a product’s entire lifecycle from cradle to grave. The best weapon to arm yourself with is information.

These products are a sneak preview of what you will find at MoOD this September. MoOD is one of the 100+ international design events the Trendease Team travels to in order to bring our community cutting-edge design information straight to their computer screens via www.Trendease.com

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Comment by materialsnooze 05. Jul. 2009
Interesting to see the conflicting claims of what is sustainable. Natural plant fibers are good because they are renewable but have a large land and water footprint, and synthetic fibers are also good because they require less energy and water produce but come from non-renewable fossil fuels. It is a challenge to resolve what is good information and what is not.
Comment by Paige 18. Jun. 2009
Thank you very much. I loved it!!
Comment by Jane Eastwood 17. Jun. 2009
Most enjoyable and informative. Many thanks!
Comment by CJP 17. Jun. 2009
Superb smoothness between rotational transitions and sections; excellent, engaging use of sound + music; very sleek walking/B&W pans and tracking with blur-transition during the opening intro; great design on graphs; like the implementation of individual interviews.

Therm-regulatory sounds intriguing. Overall excellent execution on this one. *high five!*

One suggestion: would like to see more hand usage. ;)
Comment by Erin Cowgill 17. Jun. 2009
Love the black and white/colour mix. And the grey font is a great choice. Very pro, slick and fun. Would love to check out that MateriO place! Nice shots too, like you getting out of the elevator! Have you seen "The History of Stuff?" You have to see this if you haven't. Will try to hunt it down for you. xox Brava!!
Comment by Paul 17. Jun. 2009
wow ! brilliant !!!!
Comment by Marlene 17. Jun. 2009
Great work! Very interesting & informative!
Comment by Blaise 16. Jun. 2009
Great narration ; )
Comment by Diane 16. Jun. 2009
I thought this was really a great piece. I love the information you provided along with showing all the products. Aside from that, even the presentation, editing and camera work was good. :-) Great Job!
Comment by Quentin 16. Jun. 2009
Great episode, great movie, great everything... Thanks a lot Jennifer, and see you soon...

Quentin, from Material Vision Fair.